Director of Social Media & Communications
Wendy White joined Sterling Martin Associates in January 2018 as Director of Social Media & Communications. Bringing more than 18 years of experience to her role, she leads the strategic direction and development of the company’s digital presence. This includes the public website, social communities, digital communications and media relations.
Wendy’s recent experience includes serving as Web Editorial Consultant for the National Museum of African American History and Culture (NMAAHC), where she provided website development for of the agency’s inaugural Film Festival website and managed content for the museum’s primary website.
Prior to joining Sterling Martin, Wendy was a Web and Digital Marketing Consultant for SCORE, a national nonprofit agency dedicated to helping entrepreneurs start and grow their businesses. Her focus was on digital strategy, website modernization and social community development for the organization’s chapter offices. Prior to that, she served four years at the National Credit Union Administration, where she led the direction and development of the agency’s public facing websites, and managed email communications to federally insured credit unions.
Wendy’s association experience includes four years as Web & eCommerce Manager for the American Wind Energy Association. In this role, she implemented the digital strategy, managed public facing websites and initiated the organization’s rebranding.
Wendy holds a certification in digital marketing, and studied Computer Science at Prince George’s College. She resides in Maryland with her husband of 18 years.